What is Neuro-Linguistic Programming (NLP)

When Neuro-Linguistic Programming (NLP) was originally developed in the 1960's the emphasis was on modeling excellence. Richard Bandler and John Grinder, the co-developers, believed that one could observe behavior, extract its key elements, and then "install" such behavior in another person. In order to develop their theories they originally studied Virginia Satir, a renowned family therapist, Fritz Perls, the developer of Gestalt Therapy, and Dr. Milton Erickson, the "Father of American Hypnotherapy." Since then NLP has emerged as the leading-edge tool for rapid change for individuals and groups and brief therapy in the mental health arena. Further development by such leaders as Robert Dilts, Tadd James, John Overdurf, and Julie Silverthorn, have allowed NLP to further evolve into an extremely significant tool for counseling, coaching, and business consulting.

NLP offers easy-to-learn, quick techniques that allow a practitioner to improve his or her communication techniques, resolve internal conflicts, and to become more effective in just about all areas of life. For years it has been used by innovative therapists and corporations in the U.S., Europe, and throughout the world to quicken change and enhance performance. It is widely recognized for the benefits it provides for the advancement of business and human potential.

Who should attend our programs?

Our NLP and other certification programs will appeal to a wide range of people including salespeople, trainers, educators, entrepreneurs, managers, counselors, medical professionals and anyone who is interested in performance enhancement, personally and in their role of assisting others.

Who benefits from our programs?
  • Everyone learns new ways to become motivated to achieve their outcomes.
  • Managers and Entrepreneurs learn what makes their staff tick and how to manage their teams with maximum results.
  • Salespeople learn how to sell their products to clients ethically by utilizing their client's decision making process. Salespeople learn how to maintain rapport with clients to assist the client ethically with their buying decisions.
  • Trainers and Educators learn new paradigms of learning for developing rapport and engaging and motivating students. They learn specific learning strategies to assist the success of all students.
  • Counselors learn communication techniques modeled from some of the greatest communicators of our time. These techniques enable them to get lasting change quickly with clients.
  • Medical Professionals learn the art of rapport and how to communicate to clients and patients at the unconscious level.
  • Athletes learn to maintain peak emotional states and visualization techniques for performance enhancement.



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